Workshops for teams
Two hours, live with your team. Then ten weeks with us, so it turns into a habit and not just a good afternoon.
Talk to us about your team →2 hours
live, with the whole team in the room
10 weeks
of check-ins, feedback and a contest after it
20 minutes
a day, once the routine is in place
Why teams do this
Most people on a sales or partnerships team use LinkedIn to check that a contact still works somewhere, then send a generic pitch. The goal is the opposite: buyers who already know them, trust them, and think of them first.
Two things we say in the first ten minutes, because they decide whether the reluctant half of the room joins in. Nobody has to post about the company: people build a presence on what they know and care about, and the company comes along with it. And the bar is lower than they think. Ninety honest words about something they saw last week beat most of what their buyers scroll past.
Everyone leaves with
01
A reason to do it
Buyers decide who they trust long before the meeting.
02
Three things to write about
Three pillars they own, and a first idea for each.
03
A way of writing
Hooks and pictures that make the right people stop and read.
04
Who to reach
Their buyers, and the people around those buyers.
05
A daily routine
Comment, connect, message. Twenty minutes a day.
06
One small task
Three lines, one per pillar, shared with the team before Friday.
The two hours
Opening
Why now, and what is at stake
A leader from your side opens it, so the room knows this matters.
Content
Posts that build trust
What makes a post land with buyers and what makes one disappear. Where good stories come from. Why the first line and the picture decide everything.
Business development
Posting is a quarter of it
Who to reach beyond the usual contact. How to wake up the network they already have. Comment, connect, message without pitching, reply fast, move to a call.
The contest
Something on the line for ten weeks
It opens while the room is still warm.
Before Friday
One small task
Not a post. Just the idea, shared with the team.
The ten weeks after
Every two weeks
A check-in
What the team published, the numbers behind it, and why some posts landed and others did not. Each call ends with what everyone does next.
Every day
Feedback
A shared channel for questions and drafts, answered daily.
Every week
A scoreboard
With the strongest post of the week and why it worked.
At the end
A written report
Who is still posting, reach with the right people, replies from real buyers, and what to do next.
The contest
Reaching the right people and getting replies, not raw views that reward one lucky post. Two boards run at once: the best score, and the biggest move from where someone started. Without the second one, the people who already post win in week one and everyone else stops trying.
Leadership
A team will only do something that feels exposing if the person who asked them is doing it too. So we run the leader's own LinkedIn alongside the program. We write, they approve, and it takes them under two hours a month.
Most recently
41 sellers on a tech sales floor. Two hours live at their offsite, then ten weeks of check-ins, a contest and daily feedback in their own Slack.
We take everyone's starting numbers on day one, so the results are provable at the end. The one number we care about most: how many people are still posting in week ten.
Tell us who is on the team, who they sell to, and how a deal gets done today. We build the workshop around that.
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